Unibet Review

By on May 23, 2014

Unibet Overview

Bet £20, Get £40 Welcome Bundle   /     18+, New customers only, 3x wagering. Full T&C’s apply.

Unibet has a rather short history, as the company has been around for less than two decades, but it quickly managed to become one of the world’s largest forces in the gambling industry. Founded back in 1997, Unibet now has in excess of 7 million customers across over 100 countries. Based in Malta, Unibet Group plc is the entity which operates Unibet.com and all the services provided by this portal, as well as Maria, an online casino and, finally, the online bookmaker Kambi.

According to Wikipedia, the company’s turnover for 2012 almost reached GBP 200 million. Next to its sports bets service, Unibet also offers its customers an online casino, poker and various games, including an attractive, fully featured portal for bingo fans. These are all available online, but also through mobile platforms and digital television.

Durings its history, Unibet was awarded various awards, including eGaming Review’s “Sports Betting Operator of the Year” for three times (2006, 2008 and 2009) and also “Live Operator of the Year” (2009).


Interface and Graphics

While Unibet uses a Flash-driven interface like Titan Bet or Bet365, it stays on the safe side and provides and easy to use interface that’s less crowded than what the competition brings to the table. Some may call this interface spartan, but it surely has all it needs, as it uses a highly functional basic layout which consists of a markets and odds area in the middle, a sports navigation panel to its left and, finally, the ubiquitous betting slip that’s located on the right side.

The Shortcuts box located in the sports menu has been added to provide quick and easy access to the most popular leagues, but this location is also being used to display links to all the events scheduled to begin in the following 1 hour or 4 hours, as the user needs. For each sport or league displayed in this box, there is also shown a number which reveals the accurate number of events available to bet on. In a very natural manner, when clicking a sport, the user is being shown the leagues and sub-markets available, allowing to locate markets for a certain team very fast.

Unfortunately for those who enjoy interfaces that can be considered real works of art, Unibet falls short of that. The overall look of the site is fine, only that the rather large odds panel doesn’t seem to fit in as it should, sporting a black background which is surrounded by a lot of white across the other areas of the website. Shortcuts to special wagers such as Correct Score or Total Score can be found at the top, while each event has links to statistics and additional markets displayed right next to it.

Events with support for live bets placed via telephone are highlighted with a red “Live” icon and those that Unibet will stream live via its online TV service are indicated by a TV icon shown next to them. The betting slip is dynamic, thus it is automatically refreshed as you add selections, while a pending tab located at the top leads to all pending wagers and the betting history can be quickly checked via a link placed at the bottom.


Unibet Poker

Unibet’s Poker service has been around since 2001 and its software got a major refresh in late February 2014, when the new poker platform went live for real money play as an open beta test and then made it out of this final public testing stage in early March. Unibet Poker offers the following game types: No Limit/Limit/Pot Texas Hold’em, Omaha, Seven Card Stud, Five Card Stud, Razz. In all these games, stakes range from a few cents all the way up to $100/$200 Pot Limit tables, $150/$300 Fixed Limit tables, and $200/$400 No Limit tables.

Unibet Poker supports the following payment methods: Visa, MasterCard, Maestro, Neteller, Skrill, PaySafeCard, Ukash, bank transfer, and so on. To get started with this poker platform it is recommended to install and run the application offered by Unibet, but it is not a must – you can grab your money and sit at a virtual table from within a Web browser, but the amount of information offered in this case is inferior to the rich amount of statistics offered by the dedicated poker software.


Unibet Poker – Conclusion

According to some reviews, Unibet Poker’s software consumes a lot of resources, but it is also known to be very stable and secure, not to mention the unique triple-view option for the lobby and other interesting and handy tools that must be discovered and enjoyed by each and every user. One huge advantage of the poker software offered by Unibet is its support for Mac OS X, Windows and even some Linux variants, so it is surely worth checking out.


Unibet Casino

Unibet Casino has been online for a while and managed to build quite a good reputation thanks to its rich selection of games, including the Unibet Live Casino, a service which allows its users to participate in live games assisted by human deals, such as Blackjack, 3 Card Poker or the ubiquitous roulette. These games are available 24/7, each day of the week.

Just as other similar websites, Unibet Casino combines classic games with new video games and challenges. All the casino games are available via two tabs in the header of Unibet.com, which are called Casino & Slots and Live Casino. Obviously, there is no need for another account to access them, so a single Unibet.com account ensures quick access to all these games, the Poker tables, as well as the sports bets area.


Unibet Casino Bonuses

At this time, the welcome bonus is €100, but additional offers may be available in your area at a given time. For latest information regarding the promotions ran by Unibet Casino, please check their website.


Unibet Casino – Conclusion

Unibet Casino is easy to use, looks great and comes with an attractive bonus for new players. There is also a version built for mobile phones and, if you are a fan of bingo, it is worth mentioning that this game has a special section on Unibet.com, accessible from any page of the website via a tab in the header, between Games and Poker.


Unibet Sports Bets

Unibet’s sports bets has been improved significantly during the last few years and now offers an impressive amount of sports events to bet on and comes with a welcome bonus that depends on your location, also paired with a rich set of various other promotions and deals that depend on the events available and, as mentioned above, the location of the user.


Probably the most popular sport across all online betting platforms is football and Unibet makes no exception to that rule, offering an impressive set of football events to bet on from virtually all countries in the world. Next to football, the offer includes racing events and even surfing, winter sports or politics. Since there are more Unibet portals online at this time, the events available for betting may slightly vary depending on the area covered by a certain Unibet website.

Customer Service

After a few long years without live chat support, Unibet now finally has 24/7 user support via live chat, telephone and email. Unfortunately, telephone support is subjected to a fee that depends on the user’s operator and location and is available between 10-22 CET, but 7 days out of 7.



  • Very easy to use, straightforward and fast interface
  • Affiliate programs available
  • Excellent selection of events to bet on and very low minimum wager amount
  • Rich set of casino games, including 24/7 service assisted by human dealers
  • Poker software has support for all major platforms and enhanced security



  • Multiple Unibet portals with different bonuses can be quite confusing, since a potential user can get a new account on a multiple set of portals that offer different bonuses, although they are all Unibet websites.
  • Has some interface issues, but no major functional problems.
  • There is no support for deposits via PayPal
  • Some portals do not offer live betting (Australia, for example, due to local laws)



While Unibet may not be a name with a history that can be compared to big names like Bet365 or William Hill, it is a young company that offers a lot to keep people entertained and has welcome bonuses interesting enough to lure anyone in.

You must be logged in to post a comment Login

Leave a Reply